Running an online real estate business is undoubtedly a tough job. However, making it as efficient as possible is definitely in your hands. The competition is tough and people want a good deal that benefits them. For serving the same purpose, it is necessary for you to upload pleasing pictures of your property on your website.
Pictures are what customers may go through at first, and if your property images are not satisfying enough, they will surely skip your deal. Getting professional help here is important, because they provide many photo editing services like photo retouching, clipping path, real estate image blending, etc. However, you should know that things must be made all perfect right from the start. This means that there are a lot of factors that need to be followed while doing real estate photography before handing the pictures over to post-processing works. Given below are some ultimate tips for real estate photography that you should follow.
Use the Right Equipment
Primarily, take note of these four equipment while photographing – camera, flash, lens, and tripod.
- Camera – A good thing about real estate photography is that you do not need very high quality cameras. However, it does not mean you can use a low grade one. Consider buying a camera having a good ISO performance, so that you can set a high ISO value for night shooting, as and when required.
Lenses – Make use of wide-angle lenses that can make small space look larger, and additionally they help highlight the sense of depth. Even though there are no exact requirements, you can buy a lens with 10mm to 20mm; for cropped sensor cameras, 12 to 24mm will be good.
- Tripod – Tripods do not serve the sole purpose of holding cameras. They can also hold camcorders and work as lights and reflectors holding staff. Regardless, when a camera is held on a tripod, the shutter speed is balanced and the resulting image will be of high clarity. It will also be a great necessity if you need to shoot your property at nighttime.
- Flash – A flash is generally used to illuminate a dark region. However, a DSLR flash might not be enough to light up the property interiors always. Hence, you should consider making use of wireless triggers or an off-camera flash for taking real estate pictures efficiently.
Adjust Camera Settings
Even though you can do real estate image blending techniques to correct the flaws in an image, using the settings properly before capturing can save you on the editing jobs.
- Shutter Speed – Shutter speed is the time for which the shutter of the camera remains open in order to expose light to the camera sensor. According to the amount of natural light, you can set the shutter speed anywhere between 1/60 and ½ per second.
- Aperture – It determines the lens width upon clicking the picture. Though there is no standard choice for aperture value, professional photographers recommend keeping the aperture in the range of F8 to F11.
- ISO – It is all about determining the sensitivity of camera sensor to the light source. Keep your camera ISO level as less as possible to reduce the number of grains and noise in the picture. Do not choose an ISO value above 400.
Retouching the Real Estate Images
It is not necessary that you will end up getting a flawless picture even after following all the above-mentioned tips to the point. There might be certain pictures that may have little flaws in it, and you definitely need to correct them during the post-processing phase.
- Vertical Correction – It is the most important photo editing part when it comes to real estate photography. Vertical correction is all about making the buildings look vertical; for example, walls will not look stable if they are not straight up.
- HDR Adjustment – These adjustments are used to correct the areas having dark corners and bright windows. It brightens the darker regions without affecting the well-lit areas.
- Cropping – Crop out any unnecessary sections from your pictures. Make sure that you capture enough pictures so that you can select the best ones from it.
White Balance Settings – This is a setting you can either adjust in the camera before capturing the picture or correct it as a part of photo editing. Regardless of what way you go, ensure that the resulting pictures look natural.
Some Extra Tips for Real Estate Photography
- Avoid flash reflections
- Clean the lenses before using
- Allow sufficient natural light in during day-time photo shoots
- Clear up clutter
- Do not overdo retouching
- Clean the shooting area before photographing
If you are still not confident in how your photographs may turn out, you can hire a professional photographer to do the job for you. When you have a set of good photos, you can rely on professional real estate photo editing services to do any necessary edits.