Most digitally captured real estate images contain slight imperfections and other issues, which may diminish their natural elegance. Using these imperfect images for marketing and advertising purposes, or posting them on the official website and social media platforms of your company might not seem like a good idea, as poor quality real estate images can draw away customers from your offerings.
On the other hand, high-quality attractive images of your real estate properties will instantly capture the attention of prospective customers. So, if you seek the help of a real estate retouching expert and ask them to edit your real estate images, then you will be able to attract more customers to your business, which in turn will allow you to build a strong online reputation. However, if you are planning to edit your images on your own, then some of the best and commonly used real estate photo editing techniques are listed below.
Color correction is one of the most essential and simplest techniques in real estate photo editing. This photo editing technique can be performed on both Adobe Photoshop and Adobe Lightroom. However, it is best to go with the latter, as the process is a lot quicker and simpler on Lightroom.
Straighten the Lines
The first and most important thing you should do before editing your real estate images is to check whether the lines in the images are straight or not. If they don’t look straight, then you will need to retouch the image to make the lines straight. The Free Transform tool in Adobe Photoshop will enable you to align the lines in your image with utmost ease.
Adjusting Shadow and Light
One of the major issues with real estate images is that the shadow or lighting in the images might not be that accurate or real. If you are experiencing such an issue, then you will be able to adjust the shadows, lights, and highlights of your image with the help of Adobe Lightroom.
Beginners and amateur photo editors who have no clear idea on how to use Adobe Photoshop or Adobe Lightroom should seek the help of experienced real estate photo editing services. This will not only remove the imperfections from your image, but will also bring a professional touch to the images.